Location: Geneva Switzerland
L’Oréal has been at the top of the cosmetics business for over 100 years and is one of the largest FMCG companies in the world. Beauty and personal care have always been part of civilization. As soon as needs for shelter and food are met, people will invest their money in beauty and personal care. This makes our business strategic and impactful. By 2015, one billion consumers all over the world were using our products and we aim to reach a billion new consumers by 2020. With our 34 brands, we meet different consumer needs and we believe that with our diverse product portfolio, we contribute to confidence and self-esteem.
In Switzerland, we employ approximately 400 people at our head office in Geneva and in the field. Collaboration, transparency, agility and lab spirit characterize our local working environment. As a team of talented experts, our mission is to energize the Swiss cosmetics market by creating an innovative experience for our consumers, thus becoming a reference in Europe.
We areseeking to recruit a Digital Manager for our Professional Product Division (PPD) in Switzerland. You will define the PPD digital Strategy and its execution across the different brands. You will serve on the PPD steering committee and will report directly to the CMO and the General Director of the Professional Product Division.
YOUR RESPONSIBILITIES
-Map local consumer decision journey for categories and brands, in collaboration with Consumer Intelligence teams; define, pilot and execute the Digital Strategyfor the Division, in line with international guidelines and by taking into account local characteristics.
-Oversee the implementation of CRM Strategy and data management.
-Implement and pilot various Digital Projects and ensure the smooth functioning and problem solving.
-Monitor the Digital Performance and consumer engagement; own platforms excellence.
-Establish and maintain relationships with key stakeholders inside the company (brands, communication, sales), digital ecosystem and partners.
-Lead the Digital Tribe, share internal and external best practices; maintain understanding of the latest digital opportunities and trends in consumer interaction and inspire the teams with those possibilities.
YOUR PROFILE
-You have a minimum of a Bachelor degree. You have at least 5 years of relevant digital marketing experience, ideally in-house in the consumer goods or retail sectors, and demonstrate advanced knowledge of the Swiss market.
-You are a subject matter expert, particularly on the topics of CRM, data management, e-commerce excellence, both B2B and B2C.
-You have strong business acumen and are able to translate digital marketing/commercial concepts into actionable business goals and vice versa. You have a strong customer focus and deep knowledge of consumer/digital trends.
-You master digital marketing strategies and are obsessed by customer and consumer centricity
-You also demonstrate an ability to think strategically and advise business partners on digital marketing strategies. You have proven leadership and negotiation skills and a pronounced ability to defend your ideas.
-You are native speaker of French or German, speak fluent the other language and demonstrate a good level of English (European reference: B2).
ABOUT US
We offer:
L’Oréal offers an attractive role in a dynamic and agile work environment, a compatible salary with excellent secondary conditions and opportunities for further career development.
Diversity
At L’Oréal we aim to hire a diverse workforce:
“A diversified workforce in every function and on all levels strengthens our creativity and our understanding of consumers and it enables us to develop and market products that are relevant“
(Jean-Paul Agon, Chaiman and CEO of L’Oréal)
About L’Oréal
L’Oréal has devoted itself to beauty for over 100 years. With its unique international portfolio of 34 diverse and complementary brands, the Group generated sales amounting to 26.02 billion euros in 2017 and employs 82,600 people worldwide. As the world’s leading beauty company, L’Oréal is present across all distribution networks: mass market, department stores, pharmacies and drugstores, hair salons, travel retail, branded retail and e-commerce. Research and innovation, and a dedicated research team of 3,870 people, are at the core of L’Oréal’s strategy, working to meet beauty aspirations all over the world. L’Oréal’s sustainability commitment for 2020 “Sharing Beauty With All” sets out ambitious sustainable development objectives across the Group’s value chain.
For more information about L’Oréal, see: www.loreal.com/and apply online.