Business Development Manager KIND

LOCATION: 

Zug, ZG, CH, 6300

JOB CATEGORY: SalesREQUISITION NUMBER: 199144

The Business Development Manager is accountable for driving the development and growth of the KIND business through non-traditional channels (gyms, health & well-being stores, food service, airlines/travel retail, corporate offices etc.) in Switzerland. The job holder is responsible for establishing relationships with key customers and the achievement of account-specific goals, including volume objectives, forecast accuracy, promotional execution, distribution targets, new item speed to shelf, SRP management and retail execution.

This position is accountable for delivering innovative, fact-based solutions and thought leadership for existing customers, while continually identifying new growth opportunities through an expanded customer base. If leveraged in market, this role will also be responsible for the ongoing performance and management of KIND distributors.

Principle Responsibilities

• Achievement of Sales objectives and specific volume goals through execution of account plans and brand strategies

• Focus on achievement of optimal AMPPS (Assortment, Merchandising, Price, Promotion and Shelving) by account


• Manage trade funds to support Marketing and promotional plans, determining pricing and distribution and negotiating with key accounts


• The ability to forecast accurately for a dynamic category and innovation

• Develop and deliver customer plans to achieve objectives within budget and short & long-term solutions through best practice thought leadership

• Present annual marketing plans to customers and execute plans


• Influence customers to implement solutions through fact based presentations that deliver results that are beneficial for both customer and company


• Share customer feedback and bring forward potential solutions

• Collaborate with KIND internal teams to align with brand and category objectives and develop go-to-market retail strategy to deliver execution excellence

• Work with Field Sales and Field Marketing Teams to produce best-in-class Sales store, Market events and increased KIND presence and brand awareness where teams are in place


• Develop retail priorities to provide clear direction for Sales Field Team to drive action at retail

• Manage distributor partners through regular meetings, scorecard creation, execution and clear communication as well as follow-up to ensure execution excellence

• Provide strategic direction and guidance to distributor team to support AMPPS planning and customer meetings


• Pre-plan with distributor partner by reviewing data and developing customer strategies prior to customer meetings


• Work with distributor to provide post-promotional analysis to understand ROI and competitive activity

 

Requirements

• Degree qualification in Economics (e.g. University, FH) or equivalent work experience


• 3-5 years of CPG (Consumer Packaged Goods) experience in Sales, Account Management, Marketing, Category Management or related field incl. making customer headquarter calls


• Broker / Distributor management experience


• Expert understanding of CPG industry sector and competitive landscape preferred


• A team-player with a winning attitude as well as the ability to portray a confident and winning attitude in challenging business interactions


• Creative and persistent in managing accounts through innovative sales programs and overcoming obstacles


• A strong communicator both verbal and written as well as excellent presentation skills


• Genuine in your desire to help make the world a kinder place, committing to always spreading and celebrating kindness


• Languages: Fluent in English and German, French as an advantage

 

We are looking forward to get to know you!

 

Job Segment:Business Development, Merchandising, Field Sales, Marketing Manager, Sales, Retail, Marketing