Tamedia is the leading private media group in Switzerland. The digital platforms, daily and weekly newspapers and magazines of Tamedia offer overview, classification and selection. The company was founded in 1893 and employs a staff of approximately 3,400 in Switzerland, Austria, Denmark, France, Germany, Israel, Luxembourg and Serbia. It has been traded at the Swiss stock exchange since 2000.Yes we are 20 years old, but we are only just getting started!
Ricardo makes moments of joy possible in everyone's life, by giving idle things a new home and making them appealing to the many, through the most trusted and convenient marketplace in Switzerland. It is also the largest, with 3.7 million members.
A team of more than 100 people from 26 nations based in different locations (Switzerland, France, Serbia) works to ensure that Ricardo remains an exceptional product - and one that is firmly established and popular among the Swiss population. We are passionate about what we do, and eager to develop innovative solutions for our users - convinced that it's best to move forward as a team. Thanks to our agile working methods, we are able to focus dynamically and flexibly to changing customer needs.
Head of Digital Marketing (w/m) 80-100%
As part of the Marketing organization, our digital marketing team is in charge of planning and managing all paid online marketing campaigns. Main goal of all efforts is to promote our brand and convert our users to active customers. Your responsibilities:
Develop digital marketing strategies focused on growth through a broad range of paid online marketing and performance channels
Ensure ongoing optimization of the applied tactics and adoption of new channels where relevant
Strengthen implementation of best practices and knowledge sharing within the company
Work closely with external and internal partners and competence centers
In your role as Head of Digital Marketing you will lead 1 internal Digital Marketing Manager
Your qualifications:
At least 5 years of experience in a senior digital marketing position with focus on online-platforms or e-commerce players
Ability to analyze and understand data in a marketing context, identify business opportunities and find quick wins
Strong understanding of all paid digital marketing channels, related marketing platforms (GAds, FB, Criteo, Bing, AppNexus, etc.)
Vast Experience in tactics to increase user acquisition, maximization and retention for web and apps
Master degree preferably in Business Administration, Communication, Computer Science or any related field
Enjoy working with different stakeholders across several functions
Problem-solver with a high ability in troubleshooting
(Additionally, preferred working knowledge in the following tools: Google Analytics, Tableau, Google Data Studio, BigQuery)
What we offer:
Being part of a team of marketing experts with a mission to innovate and implement state of the art marketing activities
An exciting, dynamic and multicultural working environment with a young, open-minded and motivated team
A highly attractive workplace located in Zug, near the main station. Option for home office and working from the office in Zürich
Location
Zug
We look forward to your application
Seda Alan
Senior Recruiter
Apply online
We do not accept unsolicited applications from third - party agencies.