Job Detail

Company Description

Swissquote challenges the code to deliver innovative services & products that make financial opportunities accessible to everyone.

We are the Swiss leader in online trading and we deliver our services to + 400’000 clients who can trade over 3 million products through performant and secured platforms.

As well as various online trading products (stocks, bonds, funds, derivative products, cryptocurrencies…), we provide Forex, Robo-Advisory and Mortgages solutions.

Join our +800 employees all over the world to accelerate your career in fast-moving and rock-solid company! We keep on growing and despite the COVID-19 pandemic, we were able to deliver exceptional results in 2020.
 

Job Description

In a nutshell:

Reporting into the Brand Marketing Manager, you will build and roll out top-notch marketing campaigns to promote Swissquote financial services worldwide help bring our brand stories to life with investors. This role necessitates being at ease at the complex intersection of financial markets, fintech, creativity and customer insights.

Key responsibilities:

We are looking for a creative & results-oriented marketer with customer-centric mindset to support the activation of campaigns that build the Swissquote brand and help us connect emotionally to our clients & to the investors’ community.

Your responsibilities will include:

• Champion a high-class brand strategy with ambitious expansion plans


• Master Swissquote financial services, products and markets to improve marketing-mix


• Understand target audience and competition dynamics to formulate powerful insights


• Brainstorm growth strategies with Sales & Customer Care & tech teams


• Partner with the marketing leadership to craft & build full year brand plans


• Inspire and brief agencies to do their best strategic, creative & media work


• Build marketing plans & campaigns including TV, OOH, print, audio & digital


• Work with the in-house creative agency to craft engaging websites, landing pages & emails


• Ensure brand consistency across all marketing collateral and channels


• Provide ongoing reporting to key stakeholders & strategic recommendations


• Present marketing strategies, campaigns & KPIs within steering committees 

Qualifications

The ideal candidate will be:

• Minimum 5 years’ experience in a brand / product management position with proven track-record on developing & launching integrated marketing plans


• German native speaker with full professional proficiency in English / French is a plus


• Experience in working with external creative & media agencies


• Ability to think strategically, to create and implement marketing plans/brand briefs


• Strong project, budget management & problem-solving skills


• Develop business acumen and create management-level presentations


• Ability to learn-on-the-go & to adapt into a fast paced working environment


• Passionate for all things about marketing, fintech & financial markets


• High energy, hard-working team player with customer focus


• Team player with excellent oral/written communication skills


• Education to bachelor/master’s degree level

Additional Information

More about Swissquote

A BANK THAT DOESN'T LOOK LIKE ONE!
Located near Geneva and the lake, our Headquarters gathers 600 of our employees: young (34 years old average), multicultural (50 nationalities) and wearing what suits them best. You will find a friendly atmosphere in an open and inclusive environment. Spacious offices, home-office policy, outdoor terrace, sports clubs and even... a real Pub for after-work moments.

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